Most industries have what’s called a trade journal that specifically caters to that profession. These publications are a collection of articles and often feature editorials, letters to the editor, and advertisements targeted towards those who are in a particular field of work.
For this project we were given free rein on what field our trade journal would cater too. I took this opportunity to go a different route than my usual style and design something more edgy. Ruckus is centered around those who listen or play alternative rock. The use of hand-rendered type is seen throughout the journal to give a more authentic feel. I also used bold and artistic photography that catches the eye and encourages viewers to learn more.
